The Thousands

Which came first – the chicken (Perth Fashion Festival), or the egg (Perth Fashion Week)? After some flaccid legal pecking by PFF’s Mariella Harvey-Hanrahan against newcomer Sylvia Giacci from PFW, PFF are shoring up for the onslaught. Already the impending competion has lifted PFF’s game. In a well-publicized coup they even secured post-natal Scary Spice (and her extended family) to attend this year’s festival for 23 hours!

PFW scoffed and reminded us that Posh Spice was the fashion one and Mel B is only famous for banging Eddie Murphy. But PFW, how are you going to counter PFF’s radtastic new fashion incubator Hatch in the Carillion? Hatch stocks the absolute freshest of Perth’s local, youthful labels, including One Fell Swoop, The Butcher & The Crow, Little Gracie, Daniella Caputi and Zhivago, not to mention accessories from Teagan Sewell and Days Of Yore. Oh – you’re looking at a space in Plaza Arcade? But howwww will you find someone half as good as uber-stylist Chelsey Wayte to set it up?! Oh, you’re speaking to Rachel Zoe. Let the Giacci/Harvey-Hanrahan hen-fight begin!