Always a favourite for me when I’m in Sydney, our friends at Incu have stores that are constantly exciting and great fun to shop in.
Incu patiently built a reputation as one of the best boutiques in Sydney through the City store, but have recently turned it up a number of notches and are now well and truly established as one of the ‘go-to’ places for great clothing.
The Oxford Street store is currently bursting at the seams with genius labels and ranges. You’ll find enough T-Shirts to sink a ship on the main table but our hint is head towards the back of the store and get stuck into the really good stuff like Josh Goot’s oversized cardigans.
One of Incu’s latest buzzes is working with artist Derryn Lim (check out astoriaVIII.com to view his customised sneakers). Derryn created Tim Burton and Alice and Wonderland-inspired murals for Incu’s Paddington and City stores with matching sneakers in store too.
For the latest Incu collaborations, check the blog.









